Kira Wolters
Team Manager & Marketing Manager Strategy
Marketing
Marketing concepts for a strong brand that delivers on promises.
This is How we Do It!
The Marketing Department oversees the comprehensive communication strategy of our company. From strategic planning to campaign execution, our diverse team collaborates closely to showcase our robust product offerings.
Inga Keuenhof, Department Manager Marketing
Inga’s expertise lies in the complexities of marketing. With a solid foundation in communication studies and a wealth of experience working in agencies, she successfully spearheaded marketing campaigns for a renowned real estate project developer prior to joining onOffice in 2023.
The Team
A dynamic blend that thrives on synergy: Meet our specialists dedicated to perfecting our brand’s external image.
Beate Böker
Senior Marketing Manager Content & Product
Katharina Niemann
Senior Marketing Manager Existing Customer & Academy
Dirk Jörg Jöris
Senior Marketing Manager Human Resource
Julia Mannheims
Marketing Manager Content & PR
Alexander Malievski
Marketing Manager Content & Product
Lara Faymonville
Marketing Manager Content & Product
Margit Forsbach
Marketing Manager International
Annkathrin Haake
Marketing Manager Cooperation & Partner
Anna-Lena Frömmer
Marketing Manager Online
Rafaela Heck
Marketing Manager Online
Lourdes Reyes
Marketing Manager Online International
Philina Hittich
Graphic Designer
Sarah Goerres
Graphic Designer
Tobias Mantl
Motion Picture
Jennifer Maria Wrona
Junior Marketing Manager Strategy
Johannes Schneitz
Junior Graphic Designer
Dana Rienas
Junior Marketing Manager Content & PR
Celina Garcia
Junior Marketing Manager
Janina Höfgen
Trainee CBS
Julia Könen
Trainee CBS
Responsibilities of the Marketing Team
Teamwork is Key! In Marketing, each team member fulfills their specialized role with dedication – it’s only together that campaigns, events, and projects achieve success.
Strategy
- Market, competition, and audience analysis
- Development and strategic planning of marketing objectives
- Monitoring communication campaigns
- Budgeting
Content Marketing
- Internal and external communications
- Product marketing: planning product-specific campaigns and communication tools
- Creating content for blogs, newsletters, videos, and more
- PR and Media: press releases, articles, advertising copy, mailings
Online Marketing
- Conceptualizing and executing online marketing initiatives and campaigns: web, social media, SEO, SEA
- Tracking, monitoring, and analysis
- Market and audience research, identifying trends
Trade Shows & Events
- Coordination and execution of company and internal events in Germany and internationally, such as onOffice business-beats and onOffice Travelling
- Planning and participation in industry exhibitions
International Marketing
- Planning, implementation, and monitoring of communication initiatives for our global clientele
- Collaborating with teams, clients, and partners across international locations
Existing Customer Marketing
- Communication, engagement, and marketing for existing clients
- Target-specific needs analysis and steering of tailored measures
- Campaign planning and execution
Cooperation & Partner
- Engaging potential portal and association partners
- Selecting and integrating new marketplace partners
- Managing relationships and collaborative marketing efforts with partners
- Coordinating cooperation marketing activities
HR Marketing & Employer Branding
- Strategic positioning and communication of the employer bran
- Supporting recruitment through job advertisements, career events, online marketing, career websites, etc.
- Internal communications for employee engagement and information
Graphic & Motion Picture
- Corporate design for onOffice/li>
- Graphic design – print, online, and advertising for onOffice’s external presence
- Web – designing websites and landing pages
- Photography – team and corporate photos
- Motion Picture – image, reference, product videos, animations
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